RICHARDSON--Dal-Rich Towne Square, which first opened its doors to shoppers in 1965, has completed a major renovation that upgraded the center’s appearance and amenities and increased its retailer visibility and identification. In addition, the renovation was in conjunction with an enhanced digital marketing platform for the center and its individual retailers.
“As a result of the continued improvements, which keep the center as exciting and viable as the day it opened, a roster of new retailers will be joining Dal-Rich, and the center has seen increased tenant retention and retailer lease renewals,” said Blane O’Banion, Weitzman senior vice president and a project leasing agent for the center. Weitzman leases and manages Dal-Rich and directed the renovation at the center under the direction of Senior Vice President of Asset Management Bernard Shaw.
Dal-Rich Towne Square is located at the southeast corner of Belt Line Road and Coit Road and incorporates a total of 162,925 square feet.
New concepts leasing at the center include Kalos & Muse Nail Salon & Spa, a beauty and spa concept, which leased 12,962 square feet. Other new concepts at the center include Steele Beautiful Skincare, which offers a variety of skincare products for the face and body.
The center is anchored by the 50,000-square-foot Cottonwood Market, a popular destination for vintage and antique home décor, apparel and other finds in an experiential setting. In addition, Dal-Rich’s lineup includes a number of popular restaurants and dining options, including Big Shucks, Imperial Cuisine, Curry Bliss, Thai Soon, Jason’s Deli, Little Caesars, McDonald’s, Tacos y Mas, Wing Bucket, Sweet Frog frozen yogurt and Mojo’s Java, a specialty coffee shop and café inside Cottonwood Market. Other concepts include Dollar Tree, The UPS Store, a number of beauty and healthcare options and others.
The renovation modernized and enhanced Dal-Rich’s Spanish Colonial appearance, which has become a landmark in the Richardson market. The renovation added LED lighting for the center and its parking lot, emphasized raised façade elements to increase visibility and tenant identification, as well as Dal-Rich’s sense of place. A new color scheme also added contrast and enhancements for the center’s crown molding, exposed beams and Spanish tile, raised pop-up fascia elements, awnings and decorative lighting.
Dal-Rich Towne Square is managed by Weitzman under the direction of D-FW Director of Property Management Sandi Scott. Weitzman’s Blane O’Banion and Matt Luedtke handle leasing